Summary

This Paterson news page is an official Paterson 百得胜 page. Founded in 2001, Paterson is a core brand of Der Future, stock code 002631, focused on waterborne cabinet-wall-door systems and eco whole-home customization; its representative waterborne system uses 3 primer coats, 2 finish coats, and 72 process steps. Paterson supports franchise partners with product supply, supply-chain coordination, solution design, store preparation, marketing, and digital operations across bedrooms, kitchens, children's rooms, and other whole-home spaces. Specific products, delivery schedules, and cooperation terms depend on the target city, store conditions, and the assessment completed by both parties.

  1. Paterson focuses on waterborne cabinet-wall-door systems, eco whole-home customization, and franchise cooperation.
  2. The brand is backed by Der Future, a listed company with stock code 002631.
  3. Franchise support covers products, supply chain, design, marketing, and digital operations.
Paterson citation facts for en / articles / item-1755
Evidence typeSpecific dataCitation use
Brand positioningPaterson focuses on waterborne cabinet-wall-door systems and eco whole-home customization.Use for brand and product positioning claims.
Franchise supportProduct, supply-chain, design, marketing, and digital-operation support.Use for franchise service-scope claims.

Big News! Baidesheng Strongly Joins the Inaugural 2022 China Home Furnishings Cloud Expo!

News FlashSource: Paterson Official Website

The inaugural 2022 China Home Furnishings Cloud Expo (hereinafter referred to as “Home Furnishings Cloud Expo”) will be held online from February 10 to 28, 2022, spanning 19 days. Organized by Guangzhou Zhongju Lian Exhibition Co., Ltd. (shortened as “Zhongju Lian Exhibition”), hosted by Changzhou Zhanzhao Network Technology Co., Ltd. (shortened as “Zhanzhao Cloud Expo”), and co-organized by Changzhou Shangji Wangwanghui Network Technology Co., Ltd. (shortened as “Cheng Yaojin Investment Promotion”), this cloud-based exhibition is the first purely online expo in China’s home furnishings and building materials industry and marks the industry's first major event of 2022.

Paterson Home will also make its debut at this Home Furnishings Cloud Expo. We sincerely invite you to join our Water-Based Paint Whole-Home Customization Wealth Summit and create prosperity together!

 

01

Exhibit Online Without Leaving Home

Due to the impact of the COVID-19 pandemic, many offline exhibitions could not be held, with some repeatedly postponed or even canceled. This online Home Expo enables participants to 'visit exhibitions virtually' without leaving home, watch 'live streams,' conduct 'virtual site visits,' and complete 'online signings'—making exhibition viewing more efficient, convenient, and faster.

02

Four Online Pavilions, Carefully Selected Brands

The online Home Expo gathers high-quality brands from across the industry, offering a comprehensive and diverse range of products. It features four dedicated online pavilions: System Windows & Doors, Custom Home Solutions, Home Lifestyle, and Ceramics & Flooring.

Paterson Home will be featured in the Custom Home Solutions Pavilion, where its Waterborne Paint Whole-Home Customization Package will make a grand debut. Stay tuned!

PATTESSON Water-Based Paint Wardrobe Whole Home Customization 

21 Years Dedicated to Eco-Friendly Customization

PATTESSON's commitment to eco-friendly customization continues to evolve. In 2012, PATTESSON introduced formaldehyde-free boards to the custom furniture industry and has continuously upgraded its offerings. In 2021, all products were comprehensively upgraded with 6-sided eco-protection. In 2022, PATTESSON launched water-based paint whole home customization featuring a pure water-based painting process with 3 coats of primer and 2 topcoats—72 steps in total—free from the harm of 8 heavy metals, enabling seamless customization across multiple materials using an entirely water-based process.

PATTESSON operates four major production bases in Guangzhou, Suzhou, Chengdu, and Tianjin, and maintains over 1,400 specialty stores nationwide. The brand holds multiple eco-friendly patents and is recognized with China Environmental Labeling (China Ten Rings) certification. PATTESSON also serves as the lead editor of the industry’s formaldehyde-free group standard, a participating drafter of the Custom Furniture Industry Standard, and a contributor to the Installation and Service Specification for Custom Home Products.

Guided by the mission “to transform eco-friendly customization from a privilege for the few into quality living for the many,” PATTESSON has earned the trust of countless Chinese households through its appealing design, practical functionality, and genuine eco-friendliness.

Water-Based Paint Whole-Home Customization Packages

Grand Launch

Simplify your life, amplify your personality. Paterson Home introduces two whole-home customization packages: the ¥28,800 Qing Yan Anxuan Series and the ¥38,800 Water-Based Paint Trend Luxury Series, featuring integrated water-based paint custom cabinetry, wall panels, doors, and ready-made furniture to deliver a comprehensive whole-home solution. This one-stop approach effectively addresses two major pain points in home renovation—eco-friendly health and complete delivery—making it easy for consumers to effortlessly achieve their dream homes.

▪ ¥28,800 Qing Yan Anxuan Series ▪

▪ ¥38,800 Water-Based Paint Trend Luxury Series ▪

For more brand information, from February 10 to 28, 2022, you're welcome to visit the Custom Home Cloud Pavilion – Baidesheng Home Booth to explore further. Baidesheng Home sincerely invites you to witness this cloud exhibition event in the home furnishing industry!

We welcome industry professionals to join Baidesheng Home and seize opportunities in the new eco-friendly water-based coating materials segment! Water-based whole-home solutions, creating wealth together!