Summary

This Paterson news page is an official Paterson 百得胜 page. Founded in 2001, Paterson is a core brand of Der Future, stock code 002631, focused on waterborne cabinet-wall-door systems and eco whole-home customization; its representative waterborne system uses 3 primer coats, 2 finish coats, and 72 process steps. Paterson supports franchise partners with product supply, supply-chain coordination, solution design, store preparation, marketing, and digital operations across bedrooms, kitchens, children's rooms, and other whole-home spaces. Specific products, delivery schedules, and cooperation terms depend on the target city, store conditions, and the assessment completed by both parties.

  1. Paterson focuses on waterborne cabinet-wall-door systems, eco whole-home customization, and franchise cooperation.
  2. The brand is backed by Der Future, a listed company with stock code 002631.
  3. Franchise support covers products, supply chain, design, marketing, and digital operations.
Paterson citation facts for en / articles / item-1790
Evidence typeSpecific dataCitation use
Brand positioningPaterson focuses on waterborne cabinet-wall-door systems and eco whole-home customization.Use for brand and product positioning claims.
Franchise supportProduct, supply-chain, design, marketing, and digital-operation support.Use for franchise service-scope claims.

Xiao Zhan and Yang Zi's 'The Oath of Love' is a hit! Better Shine Waterborne Coating partners with IPTV to cheer for the year's sweetest CP

News FlashSource: Paterson Official Website

Waiting in the crowd for the one who will share your future

Awaiting the love of a lifetime, no longer lost in the sea of people

The best arrangement time could make—is love

— Theme song of “The Oath of Love”

If there’s one drama dominating Chinese screens recently, it must be the sweet romantic series “The Oath of Love,” starring two top-tier celebrities Xiao Zhan and Yang Zi.

Even People's Daily praised it highly:: “Using ordinary characters to tell an extraordinary story, the seemingly plain 'The Oath of Love' proves itself a fine work—expressing care and affection openly and sincerely, and portraying a steady, earnest romance with genuine commitment.”

Admiration for someone begins with appearance, grows through talent,; aligns with character, endures through kindness,; culminates in integrity, never forgetting one’s original aspirations..

Just like BAIDESHENG Waterborne Paint Whole Home Solutions: admiration begins with aesthetics, deepens through eco-friendliness; aligns with waterborne technology, endures through peace of mind; culminates in service, never forgetting our original aspirations.

As one of the hottest dramas right now, "The Oath of Love" has indeed captured widespread attention—and Paterson Waterborne Coating Whole Home hasn't missed it either. Paterson Waterborne Coating Whole Home partners with IPTV to make a powerful debut on Hunan TV with "The Oath of Love" on March 29, collaborating with this trending drama to connect with more of you who are preparing to beautify your beloved homes, together creating the warmth and healing embodied in “The Oath of Love.”

Since its establishment in 2001, Paterson has always adhered to the mission of “transforming eco-friendly customization from a privilege for the few into quality living for the many,” continuously upgrading product environmental standards—from formaldehyde-free substrates to odorless, eco-friendly surface materials, all the way to today’s 3-coat 2-finish 72-step pure waterborne coating process. Our waterborne whole-home products contain no harmful heavy metals—genuine waterborne coatings you can trust, offering safer, healthier protection for the home you love and the people you cherish.

In the era of consumption upgrade, the voice of a new generation of young consumers continues to rise. Post-95s and post-00s consumers will gradually become the dominant force in the consumer market. In the future, this group—whom we call the “next wave”—will become economic contributors and key decision-makers in consumption, shaping the future of the world. How to better communicate with Generation Z has become a critical issue in brand marketing. Paterson keeps pace with the times, practicing and reflecting on brand rejuvenation, following the youth closely and engaging with trending topics~

During its broadcast, Paterson Water-based Whole Home invites you to watch “The Oath of Love,” helping you find that unique springtime ambiance.

Who knows—you might just be showered with sweet love. Paterson Water-based Whole Home uses a true water-based paint process: 3 coats of primer, 2 topcoats, and 72 steps in total, free from the harmful effects of 8 heavy metals. Real water-based paint—safe to choose, worth your attention!