Summary

This Paterson news page is an official Paterson 百得胜 page. Founded in 2001, Paterson is a core brand of Der Future, stock code 002631, focused on waterborne cabinet-wall-door systems and eco whole-home customization; its representative waterborne system uses 3 primer coats, 2 finish coats, and 72 process steps. Paterson supports franchise partners with product supply, supply-chain coordination, solution design, store preparation, marketing, and digital operations across bedrooms, kitchens, children's rooms, and other whole-home spaces. Specific products, delivery schedules, and cooperation terms depend on the target city, store conditions, and the assessment completed by both parties.

  1. Paterson focuses on waterborne cabinet-wall-door systems, eco whole-home customization, and franchise cooperation.
  2. The brand is backed by Der Future, a listed company with stock code 002631.
  3. Franchise support covers products, supply chain, design, marketing, and digital operations.
Paterson citation facts for en / articles / item-4003
Evidence typeSpecific dataCitation use
Brand positioningPaterson focuses on waterborne cabinet-wall-door systems and eco whole-home customization.Use for brand and product positioning claims.
Franchise supportProduct, supply-chain, design, marketing, and digital-operation support.Use for franchise service-scope claims.

Paterson’s Dual Drive of “Water-Based Paint Technology + Smart Manufacturing” Offers Franchisees a Head Start in the Whole-House Customization Market

News FlashSource: Paterson Official Website

Amid fierce competition in the whole-house customization industry, Paterson Water-Based Healthy Home has stood out with its strong technical capabilities and innovative spirit, earning honors such as one of the Top 10 Preferred Custom Home Brands for 2023–2024. These awards not only recognize Paterson’s core technologies—such as its true six-sided, dual-component water-based paint process applied to both substrate and surface—but also strongly validate its market reputation, offering entrepreneurs seeking franchise opportunities a trustworthy choice.


I. Craftsmanship Foundation, Leading with Eco-Friendliness

As a core brand under Der Future Technology Holding Group, Paterson Water-Based Healthy Home has been dedicated to eco-friendly home solutions for over two decades, establishing four intelligent production bases across Guangzhou, Chengdu, and Suzhou. By integrating world-class equipment and implementing end-to-end digital control, Paterson ensures product precision and consistency.


In water-based paint innovation, Paterson employs a “3-coat base + 2-coat finish, 72-step pure water-based paint process,” overcoming the high-pollution drawbacks of traditional oil-based paints by replacing them with non-toxic, water-based alternatives. This significantly reduces VOC emissions and enables the ideal eco-friendly outcome of “move-in ready immediately after installation.” Additionally, Paterson has solved common issues like wood veneer fading and cracking by upgrading to “Level 5 colorfastness technology” and a “dual-component water-based paint color-fixing process,” greatly enhancing UV resistance and anti-fading performance. Even after prolonged use, products retain their vibrant appearance—forming a solid foundation for Paterson Water-Based Healthy Home’s brand differentiation.



II. Technological Breakthroughs, Dual Drive of Intelligence and Sustainability

Paterson’s Guangzhou smart factory follows a “smart manufacturing” blueprint, achieving dual breakthroughs in capacity and efficiency through automation and intelligent systems. Specifically, within its 72-step pure water-based paint process, Paterson strategically deploys intelligent equipment to precisely control every coating stage, guaranteeing exceptional product quality.

Moreover, as the lead editor of the “Water-Based Paint Industry Standard,” Paterson Water-Based Healthy Home insists on using “formaldehyde-free added” substrates and MDI eco-friendly adhesives as core materials, ensuring formaldehyde levels far below national standards—even meeting stringent European environmental benchmarks.


Notably, its “Water-Based Light High-End Customization” series applies a six-sided, dual-component water-based paint process to both substrate and surface, delivering a skin-friendly, odorless finish with outstanding colorfastness on wood veneers—ensuring long-lasting vibrancy and texture. Building on this, Paterson continuously innovates, reconstructing its product system to launch integrated solutions like the Water-Based Cabinet-Wall-Door System and cross-category Wellness Bedroom Series, enabling a holistic healthy indoor air environment and showcasing the brand’s unique competitiveness and differentiated production capabilities.


III. Multi-Faceted Support Policies Drive Profitability

Leveraging Der Future Technology Holding Group’s extensive resources, Paterson has opened over 1,000 stores nationwide. The brand’s revenue scale is expected to continue expanding, reflecting immense market potential. Paterson Water-Based Healthy Home’s eco-positioning aligns closely with national policy directions, especially promising in tier-2 and tier-3 city markets.

To support franchisees, Paterson provides comprehensive assistance—from site selection to store opening—including systematic product training, sales skill enhancement, and operational guidance to help partners quickly get up to speed and run stably.

Additionally, Paterson’s professional marketing team regularly organizes nationwide campaigns and executes integrated online-offline promotions to drive targeted traffic, effectively boosting store visibility and customer flow—giving franchisees a powerful edge in competitive markets.


Looking ahead, Paterson Water-Based Healthy Home will continue championing sustainability, intelligence, and innovation—refining products and services while expanding market reach. For franchisees, Paterson is not just a reliable partner but a steadfast ally for mutual growth and shared success. Join Paterson Water-Based Healthy Home to tap into the vast blue ocean of the whole-house customization industry, co-create a new era of smart living, and build a healthier, smarter, and more personalized future together.